Welcome to Mastercrafted - our handcrafted, long-fermented, delicious and importantly, nutritious range. Made from diverse grains and carefully sourced ingredients, these breads are predominantly British-grown and produced with stone-ground, organic flour.
Mastercrafted the range
Why Mastercrafted?
This range has been developed in response to both time spent in the field, understanding the importance of where our grains come from, and learning about the impact of diversity within both farming and food systems. We’ve spent a lot of time going back to the basics of what we do, to the field, farmer and the miller, to really explore how our ingredients are being produced, their provenance and the meaning of true artisanal production. We’ve examined the best historical and alternative grains we can find – some of which have been virtually forgotten – and where possible, focused on ingredients that have been grown within the UK.
We’ve also prioritised the use of stone-ground flour, ensuring a much greater inclusion of bran and germ, which ultimately delivers more flavour and a more nutritious loaf.
We are really pleased to have stepped up our support in helping to sustain those farmers who are investing in the future of the land.
The result is a range of unique tasting, handcrafted products which we are proud of, reflecting our dedication to quality and excellence.
Paul Rhodes
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We've gone back to basics - to the field, the farmer and the miller - to explore provenance and true artisanal production
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Our Mastercrafted range prioritises British-grown, historical grain varieties, and carefully sourced additional ingredients - from the very best partners and suppliers we could find
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We've stepped up our support in helping to sustain those farmers investing in the future of the land